• research-article
    Directions and Speeds of Mouse Movements on a Website and Reading Patterns: A Web Usage Mining Case Study
    • Ilan Kirsh profile imageIlan Kirsh

      The Academic College of Tel Aviv-Yaffo, Tel-Aviv, Israel

    June 2020pp 129-138 https://doi.org/10.1145/3405962.3405982

    Mouse activity is known as an important indicator of user attention and interest on a web page. Many modern commercial web analytics services record and report mouse activity of users on websites. The position of the mouse cursor on the screen is the ...